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Every territory tool, in one platform.

Design balanced territories, map them, keep them current through every rep change, and sync it all with Salesforce. Pick any feature to see it in action.

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Design & balance

Balanced books on the metrics that matter

Define fair once, let AI carve the territories, and see every territory against every goal.

Territory design

Build regions, segments and territories as a tree, describe each with easy rules, and watch accounts route into place.

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AI balances every goal at once in one click, tells you when it has found the best possible balance, and keeps a full report with one-click undo.

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Nine guided templates for balancing, limiting and scoring goals on any field: totals, mixes, dates by quarter, account caps and more.

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Compare the proposed plan with current CRM ownership, and see what every territory gains and loses.

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Send just a list of accounts to Auto-Balance (event leads, a new segment, a departing rep's book) while existing books stay put.

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Each role is balanced on its own, and every rep's book is sized to their share of that role's quota.

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Lock matching accounts to a specific territory or rep; Auto-Balance balances everything around them.

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Limit goals cap how many accounts a territory can hold, scoped to a branch or specific territories.

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When books are capped, your highest-value accounts (by ARR, ICP fit or tier) are placed first.

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Choose which books can gain or give accounts, and keep accounts with their current owner.

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Fine-tune a run by hand: select accounts, assign them to any territory and lock them in place.

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Also included
Optimization scoreThe share of cells inside your threshold.
Receive & release rulesDecide which books can gain or give.
Minimize reassignmentKeep accounts with their current owner.
Balancer profilesSave a run setup and reuse it next quarter.
Territory maps

Carve on a real map, down to the ZIP code

AI carves balanced geographic territories you can fine-tune by hand and share by link.

Territory maps

Click Auto-Balance and AI carves the map into balanced territories: whole states where that works, ZIP codes where accounts are dense.

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Split a dense metro at the ZIP code with Smart Subdivide, so one busy area becomes several balanced books.

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Hover any area for its numbers, right-click to reassign it, and watch the BoogieBoard update live.

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Draw around any areas on the map to select them all, then assign or lock them in one step.

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Lock areas to a territory; Auto-Balance keeps them in place and balances everything around them.

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Balanced clusters of accounts close to each rep's home base — no single connected block required.

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Cap miles from each rep's home and the time-zone spread of a territory while it balances.

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22 one-click regions, finer ZIP codes only where accounts are dense, contiguity and Census overlays.

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Send an interactive map to reps and executives (no seat, no login) and see who opened it.

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Also included
Global coverageCountries and states or provinces worldwide.
Postal-code tiersUS ZIP 5/3/2, Canada FSA, Germany 5/3/2.
Drill-downOpen a region into the territories inside it.
Geo exportsExport geo territories as CSV or Markdown.
Run the year

Keep the live plan accurate, week after week

Rep departures, new hires, new accounts and disputes — each handled in minutes.

In-year changes

When a rep leaves, their accounts are spread across the team so every book stays balanced, with every move on the record.

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Hold open deals and strategic accounts in every rebalance, test rules first, and explain every lock.

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Readable rules at every level route new and changed accounts to the right territory after each sync.

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Trace any account through the tree and see exactly which rule sent it elsewhere.

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Undo a run or an edit, or restore any accounts to how they looked at a point in time.

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Filter with AND, OR and NOT, act in bulk, and export to CSV or Google Sheets with the columns you pick.

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Scenarios & review

Plan together without breaking the plan

Safe scenarios, scoped access for leaders, and a plan everyone can read.

Scenario planning

Draft in a clone, then merge back through a change report, with conflicts confirmed and a restore point saved first.

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Every segment tracked from rules to territories, goals, assignments and pushed to Salesforce.

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Leaders adjust their own branch in a simple view; their moves hold as locks while RevOps rebalances around them.

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Run Auto-Balance again and again — locked accounts never move, so every round keeps leader decisions.

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Comments and @mentions on the node become tasks, with Slack or email notifications.

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The plan as one searchable document (rules, goals, locks and the roster), exportable to HTML or Markdown.

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Roles, coverage & quota

Every seat filled, every account covered

Owners, overlays and managers, open seats and quota that matches the book.

Coverage & roles

Drop a territory role on a node to create territories, then drop supporting roles to cover the whole branch.

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Give an account several territories and supporting roles, then push them to Salesforce Territory Management, your own Account fields, or both.

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Cover a to-be-hired territory until the start date, when ownership switches and coverage cleans itself up.

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Give supporting roles distinct books inside a territory and balance them to goal.

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Paste territories and owners from your clipboard, review how the names match, and fill every seat.

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Split quota evenly, by account count or by a balance goal, and see load against capacity.

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Change one account and BoogieBoard asks how to handle its family; Auto-Balance keeps families together.

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Also included
Open seatsPlan territories for hires who haven't started.
Effective datesOwnership switches on the date you set.
Forecast managersDeployed with the plan to Salesforce.
Quota historyEvery quota change on every role.
Salesforce & data

Native, two-way Salesforce — and every other source

Scheduled sync in, preflighted pushes out, and the data you need to plan.

Salesforce integration

Sync on demand, hourly or daily, then push committed territories to ETM, Account Owner, Account Teams or custom objects.

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Explore and preview your existing Territory Management model, map its roles, and import it.

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Every account and field that will change (including what won't) before anything is written.

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When owners change straight in Salesforce, line the plan back up with real ownership.

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Select accounts and update owners, mapped fields or ETM links in Salesforce, reviewed against live values first.

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Lightning components show reps the territory, owner, account team, locks and history.

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Find the fields worth balancing on, and roll up any object (like open pipeline) to each account.

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CSV, Google Sheets and any HTTP API alongside Salesforce, plus a REST API, MCP, Slack and SSO.

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Load accounts, assign territories in bulk and run Auto-Balance from your own systems, with OpenAPI docs.

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AI

Territory design, solved by AI

One click finds the best balanced plan; your AI assistant and plain-English rules handle the rest.

AI territory design

One click searches through possible plans and returns the one that best meets every goal and go-to-market rule.

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Balanced books for account lists, and contiguous, balanced maps from states down to ZIP codes.

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59 tools let Claude, Claude Code or Codex build scenarios, territories and goals with you.

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Describe the accounts you want and get filter rules checked against your fields, with a live count.

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Import today's assignments and BoogieBoard suggests the rule that describes each territory.

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Security & administration

Enterprise-ready from the first login

Single sign-on, provisioning, access down to a single branch, and every change on the record.

Security & trust

Four workspace roles and collaborators scoped to one branch of the plan, kept in sync by SAML SSO and SCIM.

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Who changed what and when on every territory, with live presence while you work together.

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Also included
SAML 2.0Any identity provider.
SCIM 2.0Users and groups provisioned.
MFAAuthenticator-app second factor.
OAuth with PKCENo stored CRM passwords.

See your own territories balanced — on the first call.

Bring a CSV or connect Salesforce. We'll build a balanced plan from your real accounts while you watch.

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