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The Boogie Blog
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The Importance of Thoughtful Sales Territory Planning
What is Territory Planning? Territory planning is the critical process by which sales organizations divide the coverage of prospects and customers between sales teams. Most commonly, sales territories...
Mar 2, 2023
Does your company know its Ideal Customer Profile?
In the world of sales and marketing, understanding your target customer is the first step in developing any go-to-market strategy. Steve Jobs even said, "Get closer than ever to your customers. So clo...
Feb 23, 2023
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